Branded apparel can (and should!) be used to showcase a brand's unique style, values, or personality, making it stand out from competition.
Not only is it continuous advertising, but you can turn customers, clients and employees into actual walking billboards. Unlike other forms of marketing which have a short lifespan, custom branded apparel lasts approximately five years. When employees wear uniforms or branded clothing it creates a cohesive look that projects a professional image to customers. T-shirts and hats are easy giveaways that make people feel valued.
Making an investment in quality branded apparel is simply great for business as it lives on long after it's been paid for.